MAKING YOUR BRAND FUTURE-PROOF.

Leading Nordic consultancy specializing in the Gen Z demographic

Bängeri brings Gen Z in as advisors and creators for brands.

Trusted by

The Generation Z is the most influential target group of our time.
Edellinen
Seuraava

1

Indirect purchasing power

is significant. Youth opinions influence up to 87% of family consumption choices.

2

Flock behavior

They are susceptible to recommendations from influencers, but the example of friends is even more important.

3

Viral trends

Generation Z is globally connected, and trends spread rapidly on social media all around the world.

4

The emergence of trends

Trends typically begin with youth before spreading to other age groups.

Services

Insight

  • Gen Z advisory boards
  • Target audience research
  • Audits and analyses

  • Design

  • Product and service development through co-creation methods
    Strategy work and concept design involving the target audience

Marketing communication

  • Social Media strategies and content creation
    Influencer marketing
  • Social First campaigns
  • PR
    Brand activations

“They don’t want to feel marketed to – they want to feel they are part of something.”

Forbes: 5 Differences Between Marketing to Millennials vs Gen Z